Philip Leif Bjerknes
is an entrepreneur and consultant who specializes in helping luxury firms leverage brand equity to generate revenue online. Recently I've worked with La Perla, Donna Karan, Nike, and
Prada, amongst others. Currently I am a partner and Director of Digital at All Day Everyday.
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Julia Chiang x The Standard
A new addition at the office….
All For You, is a new limited edition piece, exclusively available at The Standard, by artist Julia Chiang. A unique edition of 50 palm-sized apples, each handmade of delicate porcelain and glazed a rich glossy red, the apples could potentially be in a state of oozing, excreting, sweating, tearing, or spurting. The apple as a symbol for desire as well as an icon for her home, NYC. Each piece comes tucked into a special wooden box that’s been burned with the details of the edition. The box is signed and numbered, beautiful as a set.
“One funeral, one man being choked and one gym rat being impaled in the neck by a Doritos hurled by a snack-chip-obsessed martial artist. Three “winners” proving once again that what consumers generate in their ads is mainly vulgar and trite.”
“A lot of the loudest new players in media, in other words, have no use at all for billionaire benefactors. Now, given that billionaire benefactors seem increasingly inclined to grumpily gather up all their marbles and go home, that’s a good thing — unless, of course, you’re one of the scary number of journalistically inclined media people whose entire career, or what’s left of it, still hinges on how some old rich dude feels about himself this morning.”
— What Will Happen to Media When All the Billionaires Bail? - Advertising Age - The Media Guy
“It’s a finding that strikes at the foundation of many a social-media marketing philosophy: Tapping into peer-to-peer networks is a way for marketers to tell authentic, credible stories to consumers whose confidence in corporate CEOs, news outlets, government officials and industry analysts has taken a beating. But according to Edelman’s latest Trust Barometer, the number of people who view their friends and peers as credible sources of information about a company dropped by almost half, from 45% to 25%, since 2008.”
— Social Media: Consumers Trust Their Friends Less - Advertising Age - News
Wednesday.
Mock Interviews at the Metropolitan Council on Jewish Poverty
Conduct mock interviews with recent immigrants at the Metropolitan Council on Jewish Poverty (Met Council), an organization that provides free employment training to new Americans and others in need. Volunteers should have some professional work experience.
If you think of the architects that we love the most, the ones that have really affected us, they didn’t simply build what they were asked to build – they built something that was surprisingly better than what they were asked for. They changed the desire. The good architect is the one who makes you realize that your desires could be more adventurous, and then who satisfies those new desires in ways that are very, very positive. That – that – is a really important social mission. If you say that the traditional architect monumentalizes existing desires, that doesn’t sound like such a hot mission anymore. (via BLDGBLOG: Architectural Weaponry: An Interview with Mark Wigley)
watercolor of plastic roses… bout 6 feet by 3 1/2.
