Philip Leif Bjerknes

is an entrepreneur and consultant who specializes in helping luxury firms leverage brand equity to generate revenue online. Recently I've worked with La Perla, Donna Karan, Nike, and Prada, amongst others. Currently I am a partner and Director of Digital at All Day Everyday.

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“Executives close to the situation explain that “Mr. Arnault appears to have forgotten to carry the 1” in an extensive long division equation used to calculate the LVMH annual budget. “Our predicament is quite serious,” said Arnault, sipping cognac at a press conference held yesterday afternoon.”

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8 months ago